We are proud to announce the appointment of Andy Mullings to our C-suite, as Chief Customer Officer.

This hire marks a significant milestone in JTF’s growth strategy, reinforcing its position as the premier partner for enterprise marketing technology transformation.

Andy brings over 15 years of experience bridging client-side and agency environments, having delivered large-scale digital programmes for global brands, including BNY Mellon. His appointment signals JTF’s commitment to providing unmatched strategic leadership to organizations seeking to scale their technology, teams, and revenue operations.


Strengthening Leadership in the Adobe Ecosystem

As an Adobe Champion, Marketo Solutions Architect, and the recipient of the “Best Breakout Speaker” award at the recent EMEA Adobe Summit, Andy is a recognized authority in the MarTech space. His deep expertise spans the entire Adobe ecosystem, including marketing automation, work management, analytics, and content operations, across EMEA, North America, and APAC regions.

“Andy’s appointment represents a pivotal moment for JTF as we continue to define what excellence looks like in the B2B marketing consultancy space,” said James Fletcher, CEO and Founder of JTF. “His proven track record with complex enterprise programmes aligns perfectly with our mission. By bringing Andy’s world-class experience into our leadership team, we are doubling down on our promise to deliver not just technology implementation, but true commercial outcomes through our Revenue Acceleration Loop.”


A Vision for Culture and Collaboration

Beyond his technical credentials, Andy will play a critical role in shaping JTF’s culture and client relationships. His focus will be on fostering long-term partnerships and ensuring that JTF’s consultancy-led growth is underpinned by “doing the right work, the right way.”

“I am incredibly excited to join JTF at such a transformative time for the industry,” said Andy, newly appointed Chief Customer Officer at JTF. “JTF has a unique ability to blend deep technical rigor with strategic vision. My goal is to ensure we consistently bring our best thinking and solutions to our clients while fostering an open, healthy culture that prioritizes collaboration and mental health. I look forward to helping our clients navigate the complexities of the modern marketing stack to achieve sustainable growth.”


Insights that matter

Driving Revenue Through the Revenue Acceleration Loop

Andy’s leadership will be instrumental in expanding the reach of JTF’s proprietary Revenue Acceleration Loop methodology. This framework helps B2B organizations unify their data, strategy, and technology to create a self-sustaining engine for revenue growth. With Andy on board, JTF is better positioned than ever to guide enterprises through the complexities of Adobe’s solutions broader digital transformation.